Smart travelers, smart destinations

A Smart Destination is an innovative space consolidated on the basis of territory and cutting-edge technology infrastructure.

It is a territory committed to the environment, culture and local economy. Tourism Intelligence provides comprehensive information in real time, analyzed and interpreted.

The purpose is to facilitate active interaction of tourists with the environment and allow tourism stakeholders in the destination to take smart decisions to increase efficiency, competitiveness and traveler's satisfaction.

The complexity and heterogeneity of Intelligent Tourist Destination requires joint action of private enterprise, public administrations, training institutions and specialists in R + D + i to develop and enforce a comprehensive action plan, involving other aspects besides the strictly tourism, namely: technological, economic, social, environmental, architectural, legal, cultural, etc.

Tourism Intelligence and the creation of Smart Destinations is a specialty of CONNECT MTA and its network of partners.

(original source: Segittur))